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Pragmatic, relevant management seminars about specific management topics or multi-part executive education programs. For executives, managers, practioners and high potentials.

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Accelerated Executive Development Program

Our most comprehensive executive development program is a must for mid-career executives, experienced specialists and future general managers who want to sharpen and deepen their general management skills. Learn what text books cannot teach you—take your career to the next level.

EP0722

Language

English

Part 1

27.08.2012 - 29.08.2012

Brunnen, Switzerland

Part 2

15.10.2012 - 18.10.2012

Boston, USA

Part 3

29.10.2012 - 31.10.2012

Frankfurt-Oberursel, Germany

Euro 9'400.-/CHF 12'200 /US$ 13'400.-

Dates & Fees

Dates & Fees

Concept

Concept

To become an effective decision-maker and agent of change, you need a wide perspective. Specialist knowledge will not suffice; to overcome today‘s leadership challenges, you need a new, balanced set of general management skills. To obtain these skills, you do not need grandiose theories; you need compact, yet applicable management and leadership know-how. You need to know how to lead yourself; how to motivate others; how to create and lead a high-performance culture; how to tackle the challenges and opportunities of today’s business environment; how to achieve results today and at the same time make sure that your organization is prepared for the long haul.

 

Key benefits

Key benefits

With its practical focus, Boston Business School’s Accelerated Executive Development Program offers this know-how, plus a general management toolbox with theory, experiential learning and sharing among participants. It updates and deepens your general management skills and shortens the learning curve to achieving excellence and results across organizational boundaries. It gives you new ideas and impulses, accelerates you career and provides you with a network of colleagues from many organizations and industries. The program sharpens your leadership and management skills by helping you understand and apply the following six capabilities:

  • Leading yourself and others
  • Understanding the critical functional areas in your company and leading across organizational boundaries
  • Managing strategy and change
  • Creating and delivering value to your customers
  • Making financial decisions
  • Evaluating and managing your organization’s performance

Who should attend

Who should attend

  • General managers, experienced specialists or managers who are about to move into general management
  • Motivated mid-career executives with solid records of achieving results who are ready to take the next step in their careers
  • Business professionals from backgrounds such as marketing, operations, law, human resources and consultancy who are ready to stretch their skills
  • Entrepreneurs and practitioners who want a compact yet comprehensive update of their management skills

Participants should have a minimum of six years relevant management experience. The program meets the needs of a wide range of industries.

 

Structure

Structure

The Accelerated Executive Development Program comprises three modules:

Module 1: General Management

The challenge of leading organizations; getting results across organizational boundaries; applying the methods and tools of strategic management; exploiting the interdependence of market position, customer value and marketing success.

Module 2: Financial Decision-Making and Corporate Finance

The most important aspects of financial decision making, corporate finance and controlling

 

Module 3: Leadership and Interpersonal Skills

Decision-making, self-management, social competence and leading employees as essential prerequisites for management success

 

Areas of Focus

Areas of Focus

I. Getting Results Across Organizational Boundaries

 

The Challenge of Leading Across Functions

  • The challenge of leading organizations
  • Understanding the critical functional areas and their dynamics in a company

 

Corporate Goals as Tools of Organizational Alignment

  • Defining core values and communicating a clear vision
  • Effective goal setting and goal management
  • Meeting stakeholder expectations
  • Assessing performance against goals

 

II. Strategy and Strategy Implementation

 

Strategic Management Concepts and Practices

  • Growing market share and developing new markets
  • Types of competitive strategies: cost leadership, product differentiation and niche strategies
  • Scrutinizing the business model and building a stronger one

 

The Corporate Environment: Markets and Industries in Flux

  • The implications of globalization for strategy
  • Responding to dynamic industry forces
  • Exploiting industry realignments

 

Strategic Positioning

  • Evaluating the corporate strategic position: from tenable to vulnerable
  • Assessing core competencies as a potential basis for profitable growth
  • Being different: a cornerstone of strategy
  • Avoiding and escaping the stagnation trap

 

Successful Strategy Implementation

  • Systematic strategic and company culture alignment
  • Achieving operational excellence
  • Effective implementation based on trust

 

III. Creating and Delivering Customer Value

 

Profitable Customer Relationships

  • The process of building customer value
  • Boosting revenue and profits with pricing strategies
  • Customer life-time value

 

Choosing the Optimal Marketing Strategy

  • Providing customer value through differentiation
  • Marketing strategy essentials
  • Analyzing your competitors’ approaches to marketing

 

IV. Financial Decision Making and Corporate Finance

 

What Executives Should Know about Finance

  • The financial management function
  • Reducing capital intensity to increase earnings
  • Key performance indicators: earnings, cash flow, freecash flow, ROS, ROCE, EBIT, EBITA, ROI, EVA, MVA

 

Managing for Sustainable Profitability

  • Valuing businesses, investments and projects
  • Using break even scenarios to improve profit
  • Determining the cost of capital

 

V. Evaluating and Managing an Organization’s Performance

 

Active Management of Value Drivers

  • Taking advantage of the value chain
  • Pricing strategies for improved returns
  • Earnings growth based on new business models

 

Effective Management Reporting and Controlling

  • Understanding and evaluating controlling reports
  • Translating controlling into decision making

 

VI. Leadership and Interpersonal Skills

 

What Good Leadership Accomplishes

  • Good leadership as a performance multiplier
  • How good motivators improve the effectiveness of their organizations

 

Developing a Personal Action Plan

  • Developing your leadership style
  • Comprehending how your leadership style impacts people
  • Adapting your leadership style to the situation
  • Discovering your authentic leadership style

Registration

Registration

You can register by clicking on the link below and a registration form will open.

Register here

Additional Information

Program discription as PDF download

Send us your inquiry by mail

General information

Phone: +41 (0)43 499 40 20

Print Page

Boston Business School | Klausstrasse 43 | CH-8008 Zürich | Switzerland | Phone: +41 (0)43 499 40 20 | info@bostonprograms.com

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