Our most comprehensive development program covering everything having to do with leadership and general management with a follow-up case study that ensures long-term knowledge transfer. Thanks to its high application potential and intensive practical focus, this is an ideal development program – and not just for those with extensive business administration background. 4 x 4 days.
How can you become a successful manager? Even if success can only be planned to a certain degree, the foundation for this can certainly be created. Besides expertise and personal commitment, solid leadership and management skills are what make the difference. Only if you can lead, will you be able to effectively realize your concepts and plans and make decisions that achieve results. And if you can plan well, make concept-based, result-oriented decisions, you can lead well too. The goal of this multi-seminar program is to optimize your leadership skills and to teach you everything you need to know about the principles of modern general management including strategy, finance and marketing.
Participants are young executives and managers, specialists, expert staff, but also high potentials from all areas of a company or institution. They all want to qualify for an upper management position and move into a leadership role involving greater spans of control and cross-unit collaboration.
The International Mini-MBA Program consists of four modules:
The order that the modules are held might vary.
Participants will
After completing the program, participants will be able
To understand marketing concepts and come up with a program to drive customer satisfaction, customer retention and for capitalizing on customer potential