The possibility of using online marketing and social media for your company’s marketing and business strategy – in a way that’s cost-effective, transparent and measurable. 3 days.
Online marketing and social media are very attractive to a company’s marketing and business strategy. Their possibilities for reaching a large number of customers, who have not been customers until now, and to interact with them are almost limitless. At the same time, they are cost-efficient, transparent and measurable. But only if you employ your online marketing and social media activities correctly and combine them with classic activities. We will show you how to do this, which is especially important now, as technology and the tools you need continue to develop at breakneck speed.
Who should attend
This seminar is perfect for executives and high-performers from customer and market-oriented areas of the business; along with managers and specialists for:
Marketing, product management
Brand management, communication and advertising
Distribution and sales, customer service
How you benefit
You will experience first-hand how online marketing and social media can be used, from branding to promoting sales and winning new customers
You will learn how to take advantage of online marketing and social media as an integral part of your corporate communications
You will understand how to avoid letting the complexity and costs of online communications get out of hand, while making your activities transparent and measurable
You will learn how to design an online marketing concept that is tailor-made for your company