Strategic Management & Business Development

Strategic Management & Marketing

  • Strategic Management for Executives
    This 4-day seminar on the central topics of strategic management offers you the latest knowledge about the factors ensuring success in strategic development using real-world examples, modern tools and best practices from modern strategy theory.
  • Strategic Leadership Program
    This program shows you how to develop the best possible strategies for your company or company area – in a step-by-step process using the latest scientific insights from strategy theory and many interesting real-world examples. It also demonstrates how leadership and management expertise make it possible to turn strategies into top results – implementation thanks to leadership. 2 x 4 days.
  • Advanced Strategy – Driving Growth & Business Innovation
    To survive in the future, a company will have to constantly reinvent itself and take advantage of strategic opportunities. Many companies, however, struggle with business development and innovation. This seminar will give you the guidelines you need to develop strategy by thinking outside the box. 3 days.
  • Strategic Decision Making
    Successful strategic management and marketing go hand-in-hand – strategy shows you way to go, marketing helps you get there. Goal of this 2-part program is to demonstrate the latest knowledge on both subjects and especially how to establish the links between them that are so important. 4 + 3 days.
  • Leading Disruptive Change & Innovation
    New impulse, a refresher course and trend check. How can the trends in the areas of strategy, digitalization and new technologies be used to earn money for your own business? Where do these offer chances for profitable growth? Where are they a danger due to disruption and competitors with a new business model? And as an executive, how can you proactively plan and control these changes and adaptations to them? 2 x 4 days.